Lasting weight loss is metabolic, not willpower. We test what’s really going on and build a physician-guided plan around it — starting with an initial appointment.
Medical weight loss in Fredericksburg, VA with Brian C. Hoff, MD
True You offers physician-supervised medical weight loss at 904 Princess Anne St, Suite 207, in downtown Fredericksburg, Virginia. Care starts with a 60-minute appointment and lab work. Depending on what the results show, your plan can include nutrition and strength guidance, treatment of a thyroid, insulin or hormone problem, and prescription medication from the GLP-1 family when it is appropriate for you.
We are a cash-based practice and do not bill insurance. The cost of your plan is individualized and is explained at your consultation, before you commit to anything.
A plan built on your metabolism
True weight loss is about hormones, metabolism, and the root causes that diets ignore. At True You, we start with advanced metabolic and hormone testing, then design a medically supervised plan that may include modern medications, nutrition, and ongoing coaching.
You’re guided by a physician the whole way — with the testing and accountability that make results stick.
How it works
How the program works
A physician-guided path — not a one-size protocol.
01
Step 1
Your first appointment
We talk through your history, goals, and what’s held results back before.
02
Step 2
Metabolic & hormone testing
Advanced labs — thyroid, insulin, cortisol, sex hormones — to find the real drivers.
03
Step 3
Your physician-guided plan
A medically supervised plan that may include modern medications (GLP-1), nutrition, and coaching.
04
Step 4
Ongoing adjustments
Regular check-ins so progress doesn’t stall and the results actually last.
What’s included
Everything your program covers
Comprehensive metabolic & hormone panel
Physician-supervised medication options (including GLP-1 when appropriate)
Personalized nutrition guidance
Regular progress check-ins and plan adjustments
Direct access to your physician
Why diets stop working — and what medical weight loss does differently
If you’ve lost the same weight more than once, the problem was probably never effort. Weight is regulated by hormones and metabolism: insulin, thyroid, cortisol, estrogen, and testosterone all influence appetite, where you store fat, and how much energy you burn. When one of them is off, cutting calories alone tends to stall — or backfire.
Medical weight loss starts by finding those drivers. Instead of handing you a generic meal plan, a physician looks at your labs, history, sleep, stress, and medications, then builds a plan that works with your biology. That can mean nutrition changes you can actually live with, strength work to protect muscle, treatment of an underlying hormone or metabolic problem, and modern medications when they’re clinically appropriate.
What can stall weight loss
These are the drivers we test for and address — often more than one at a time.
Short sleep and chronic stress raise cortisol and appetite and blunt willpower.
Lost muscle
Less lean mass means a lower metabolic rate — a common reason weight returns.
Eating patterns
Not “eating less,” but what, when, and how much protein and fiber you get.
GLP-1 medications: when they fit, and when they don’t
GLP-1 medications have changed what’s possible in weight loss. They work on appetite and blood-sugar signaling, which can make it easier to eat less without constant hunger. For the right patient, they can be a meaningful part of a plan.
They aren’t right for everyone, and they work best inside a broader program. Before prescribing, Dr. Hoff reviews your history, labs, and goals to decide whether a GLP-1 is appropriate. If it is, we monitor how you respond, watch for side effects, and pair it with nutrition and strength work so you lose fat — not just muscle. We also plan for the long term from the start, so you have a strategy for maintaining results rather than starting over.
Who it’s for
Medical weight loss may be a fit if…
You’ve tried diets and programs and the weight keeps coming back
You’re gaining weight around the middle despite eating well
Your blood sugar, A1c, or insulin is creeping up
Weight gain started with perimenopause, menopause, or a drop in energy
You want medical supervision rather than a one-size app or mail-order prescription
You’re ready for a plan built on labs and follow-up, not a quick fix
A weight loss doctor in Fredericksburg, with follow-ups that fit your life
Your first visit and lab work happen in person at our downtown Fredericksburg office at 904 Princess Anne St, so Dr. Hoff can get the full picture. After that, many check-ins can be handled virtually — which makes regular follow-up realistic for patients from Stafford, Spotsylvania, King George, and beyond.
True You is cash-based, so your visits aren’t cut short by insurance rules, and we walk through program costs openly at your consultation.
Protecting muscle while you lose fat
Fast weight loss can take muscle with it, and losing muscle lowers the number of calories your body burns at rest. That’s one reason weight so often comes back. Your plan includes enough protein, strength training matched to your starting point, and regular check-ins on how your body is changing — not just the number on the scale — so the weight you lose is mostly fat and the results hold.
Semaglutide and tirzepatide: what they are
Two medications come up most often when people ask us about weight-loss injections and pills. Each is a medication, not a supplement, and each is used only after Dr. Hoff has reviewed your history and labs, never as an over-the-counter purchase.
Semaglutide is a GLP-1 receptor agonist. It slows stomach emptying and acts on appetite signals, which for many people means feeling full sooner and thinking about food less. FDA-approved products containing semaglutide exist for type 2 diabetes and for chronic weight management.
Tirzepatide acts on two receptors, GIP and GLP-1. FDA-approved products containing tirzepatide also exist for type 2 diabetes and for chronic weight management in adults with obesity, or with overweight and a weight-related condition.
Results in the clinical trials behind these medications varied widely from person to person. We cannot promise any outcome, and we do not prescribe on the basis of what a friend or a social media post achieved.
Compounded or FDA-approved: ask, and expect a plain answer
Some medications in this class are sold as FDA-approved brand products. Others are prepared by compounding pharmacies. The FDA does not review compounded drugs for safety, effectiveness or quality before they are marketed, and the rules about when compounding is allowed have changed more than once as shortages came and went.
Before you start anything here, Dr. Hoff will tell you which form he is recommending, where it comes from, and why. If you are comparing clinics, ask each of them the same question and expect the same clear answer.
Before any medication
Labs and checks we start with
A1c, fasting glucose and fasting insulin, to see how your body handles sugar
A thyroid panel, since a slow thyroid can stall weight loss and mimic other problems
Sex hormones, because low testosterone, perimenopause and menopause change body composition
Cortisol, when your sleep and stress pattern points to it
Safety markers we track over time, including kidney and liver function and blood pressure
Your history: medications, past surgeries, family history, pregnancy plans, and eating patterns
Who it may not suit
A GLP-1 medication may not be right if…
You are pregnant, breastfeeding, or planning to become pregnant
You or a close relative has had medullary thyroid cancer, or you have a condition called multiple endocrine neoplasia type 2
You have had pancreatitis, or you have significant gallbladder or stomach-emptying problems
You have type 1 diabetes, or you take insulin or a sulfonylurea and cannot safely adjust those medications
You have a history of an eating disorder, which needs a different kind of plan
You expect a medication to replace nutrition, sleep and strength work. It does not
Side effects, and how we watch for them
The most common side effects of semaglutide and tirzepatide are nausea, vomiting, diarrhea, constipation, abdominal discomfort and reflux. They tend to be worst when a dose is started or raised, which is why doses go up in steps. Less common but more serious problems include pancreatitis, gallbladder disease, dehydration that strains the kidneys, and allergic reactions. Both drugs carry an FDA boxed warning about thyroid C-cell tumors seen in animal studies.
At each check-in we ask about what you are feeling, review your weight, waist and blood pressure, and look at labs on a schedule suited to your plan. If something is wrong, we change the dose, stop the medication, or refer you to another physician.
How it works
What to expect, in order
The first visit is in person. Many later visits can be virtual.
01
Step 1
Initial appointment, about 60 minutes
History, goals, medications, what has and has not worked. Dr. Hoff decides with you which tests to order.
02
Step 2
Labs
Blood work at our Fredericksburg office, matched to your story.
03
Step 3
Results visit
Dr. Hoff explains what the numbers show and lays out options with their benefits and risks. A medication is one option, not an assumption.
04
Step 4
Starting and adjusting
If medication is part of your plan, it begins at a low dose and rises in steps while we track how you feel.
05
Step 5
Protecting muscle
Protein targets and strength work are part of the plan so the weight you lose is mostly fat.
06
Step 6
Planning for the long term
We talk about maintenance, and about what happens if you stop a medication, from the start rather than at the end.
What does medical weight loss cost in Fredericksburg?
The honest answer is that it depends, and any clinic that quotes a single number before an evaluation is guessing. Your cost is the sum of the visits and lab work that fit your case and, if one is part of your plan, the medication and its dose. Those differ from person to person.
True You is cash-based, so there is no insurance billing and no surprise statement later. We explain the cost of your plan at your consultation, before you start. If you want to know what applies to your situation, call (540) 701-0407 and ask.
We cannot tell you whether your health plan or a health savings account will reimburse any part of your care. That depends on your plan, so ask your plan administrator.
How to choose a weight loss clinic in Fredericksburg
There are several places to get medical weight loss in the Fredericksburg area, from hospital-based programs to independent practices. The right one is the one you trust with your health, so it helps to ask the same questions of each:
Who prescribes, and do you see them? Ask whether a physician evaluates you and follows your care, or whether you mostly see someone else. Are labs done first? Weight gain from thyroid, insulin or hormones needs different treatment. What exactly is the medication? Ask for the drug, the dose, whether it is an FDA-approved brand or compounded, and where it comes from. How are you monitored?What is the plan when you stop?What is the total cost, including visits, labs and medication?
True You answers all of these directly at the consultation. We are a good fit for people who want a physician, a long first visit and a plan built from their labs. We are not the right fit for someone who wants a prescription without an evaluation.
Serving Fredericksburg and the surrounding area
Weight loss works best when follow-up is realistic. Patients drive in from around the region for the first visit and labs, and keep up the rest from home.
Where can I get medical weight loss in Fredericksburg, VA?
True You Health and Wellness, at 904 Princess Anne St, Suite 207 in downtown Fredericksburg, offers physician-supervised medical weight loss with Brian C. Hoff, MD. The first appointment is about 60 minutes and includes lab work. Call (540) 701-0407 or book online.
What is the best place for medical weight loss in Fredericksburg?
There is no single best place; it depends on what you need. Look for a physician who evaluates you, labs before medication, a clear answer on what the medication is and where it comes from, a monitoring plan, and a transparent total cost. We describe the questions to ask on this page, and we are glad to answer them for True You.
How much does medical weight loss cost in Fredericksburg?
It depends on your evaluation, your plan and, if applicable, the medication and dose. True You is cash-based, so there is no insurance billing, and we explain the cost of your plan at your consultation before you start.
Does True You offer semaglutide or tirzepatide?
Semaglutide and tirzepatide are among the GLP-1 medications we may discuss when they fit your health history and labs. Dr. Hoff decides after an evaluation. They are not handed out without one.
Are your weight-loss medications brand-name or compounded?
Dr. Hoff states plainly which form he is recommending, where it comes from, and why, before you start. Ask at your consultation.
What are the side effects of semaglutide and tirzepatide?
Common ones are nausea, vomiting, diarrhea, constipation and reflux, usually worst when a dose is raised. Less common risks include pancreatitis and gallbladder problems. There is a boxed warning about thyroid C-cell tumors in animals. We review these before you start and monitor you afterward.
Can I use an HSA or FSA, or do you take insurance?
We are cash-based and do not bill insurance. Whether an HSA or FSA can be used for your plan depends on your account’s rules, so check with your plan administrator.
Do you prescribe GLP-1 medications?
When clinically appropriate and after proper evaluation, modern weight-loss medications can be part of your plan. Everything is physician-supervised and individualized — book a consultation to see what fits you.
Is this covered by insurance?
True You is a cash-based practice, so care isn’t bound by insurance rules. We’ll be transparent about program costs up front during your consultation.
Is medical weight loss safe?
A physician-supervised program is designed with safety in mind. We review your health history and labs before recommending anything, choose treatments that fit your situation, and monitor you over time so we can adjust if something isn’t right.
How fast will I lose weight?
It varies from person to person. Your starting point, metabolism, hormones, and the treatments in your plan all play a role. We focus on steady, sustainable progress and track more than the scale — energy, labs, and how your clothes fit.
What happens if I stop a weight-loss medication?
That’s a conversation we have at the start. Some people regain weight when medication stops, which is why we build nutrition, strength, and habits alongside it and plan a careful transition when the time comes.
Do I have to follow a strict diet?
No crash diets. We give you practical nutrition guidance built around protein, fiber, and foods you actually enjoy — adjusted to your labs, schedule, and preferences.
Do I need lab work before starting?
Yes. Testing tells us whether insulin, thyroid, or hormones are part of the picture and helps us decide which treatments are appropriate. Labs are done in person at our Fredericksburg office.
Can I do follow-up visits virtually?
Many of them, yes. Your first visit and labs are in person, and much of the ongoing coaching and follow-up can be done virtually.
Am I a candidate for a GLP-1 medication?
That depends on your health history, labs, current medications, and goals. Dr. Hoff evaluates all of these before recommending a GLP-1, and if it isn’t a good fit, we’ll build the plan another way.
Do you offer medical weight loss for men?
Yes. Men often have different drivers — low testosterone and insulin resistance are common — so testing shapes a plan that fits. See our low testosterone page as well.
Is medical weight loss only for people with a lot of weight to lose?
No. Some patients have a lot to lose; others are fighting the last stubborn pounds or weight that arrived with perimenopause or a drop in testosterone. The plan is sized to your goals and your labs.
More at True You
Explore other programs
Weight loss often works best alongside the rest of your health.
“The people at True You helped save my life . They have been so supportive from the very first call.
Dr. Hoff found the underlying issue that was affecting my health. I had bounced from one primary care office to another and from specialist to specialist, wasting money on copays along the way!
I walked into their office with genuine concern about where my health was headed and what the rest of my life would look like. I now feel better than I have in over 20 years!
I take any health concern to Dr. Hoff first. My biggest concern used to be whether I would be able to live well enough to remain an active part of my family. Now, my only concern is whether they can keep up with me!
Thank you, Dr. Hoff and Tina Hoff! Not only will I get to enjoy watching my grandkids grow up, but I'll also be able to get around and chase them down, too!
God bless you both!”
Michael Harris · a week ago★★★★★
“Dr Hoff goes above and beyond to listen to you and respond with a program that can truly change your life. He’s very down to earth, easy to talk to, a wealth of knowledge, and genuinely cares about improving your life experience. I wish I would’ve found him and his staff sooner. I would give six stars if it were possible, thank you!”
nicholas puzzuoli · 3 months ago★★★★★
“Dr. Hoff has truly changed my life in less than six months. I went from waking up every morning feeling miserable and constantly bloated to now feeling healthy, energized, and excited to take on each new day and experience life again. More importantly, I genuinely believe he is helping save my life in the long run by focusing not only on treating symptoms, but on improving my overall health and quality of life. Dr. Hoff is exceptionally knowledgeable and highly skilled in his field, but what truly sets him apart is the genuine care and compassion he shows his patients — something that has become far too rare in healthcare today. I’m also incredibly grateful for the entire staff and everyone there for creating an environment where patients feel heard, supported, cared for, and truly valued.”